VIEW
BRAND IDENTITY STUDIO — TEHRAN / BAGHDAD

We design
your identity.

Brand systems for markets across Iran and Iraq — logic-driven, culturally rooted, and built to survive contact with the real world: print, packaging, and the street.

SCROLL

Selected Work

04 — CASE STUDIES
Retail Media · Iran
01

Nabz Bazar

Content platform for Iran's retail industry — triangle logomark, Achaemenid architectural references, full SB7 brand narrative.

2025
Hypermarket
02

Raga Hyper

Warm gray palette, Persian typography system.

2025
Poultry & Meat · Iraq
03

Al Morad

Bilingual 20-page brand guideline book.

2024
Refrigeration & Display
04

Behsarma

Minimal-industrial icon system — flat line art, fixed grid, triangular brand-motif echo across every mark.

2024

How We Work

4 STAGES
01

Root

We research the history, mythology, and material culture the brand can honestly stand on — never decoration, always sourced.

02

Define

Palette extracted from real assets, typography chosen for the language it has to carry, a narrative structured around the customer as hero.

03

Design

Logo systems, color, and type resolved together — every value measured, nothing approximated.

04

Print

A complete, print-ready guideline book — verified contrast, embedded fonts, QA'd before it ever reaches a vendor.

PAPER · #F6F6F6
MID · #B0B0B0
SLATE · #555555
INK · #1B1B1B
ACCENT · #F44237